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consultancy

Didiana Prata is at the forefront of the collective process to solve challenges through design and visual narratives: for brands, artists, institutions, and communities.

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We define strategies and creative paths to build and transform visual narratives of brands, artists, institutions and communities.

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We use different soft skills and technology, as AI research tools, data visualization and other curatorial strategies, to understand the external context and then look inward: do the design communication of your social networks represent your culture and values?

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modules:

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1. mapping
    workshop of contextualization and activation of the imaginary

Through desktop research, data visualization and conversations and interviews, we analyze and edit relevant information about branding and client communication.

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2. curation of narratives

     communication design actions plan

/ creation of the brand manifest

/ planning of graphic design and communication design actions aligned with the purpose
/ prototyping graphic pieces integrated with the communication and dissemination of information on different platforms
/ developing a curation of visual narratives for specific audiences

/ delivery of brand design guidelines and key visuals and visual narratives for social networks

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3. in-company implementation and training

    providing the concepts and tools for the client to create autonomy

/ cycle of up to 4 meetings for training the team involved in day-to-day language production: communication, marketing and journalists team involved

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